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"One of the world's glitziest, most expensive and supposedly sunniest resorts, combining cosmopolitan glamour with some excellent skiing.St Moritz was the first town in the world to officially register its name together with a sun logo as a trademark back in 1986: 'St Moritz TOP OF THE WORLD' - a pretty punchy call. For over 150 winters St Moritz has been welcoming rich and famous visitors who come to ski, watch snow polo, speed down the legendary Cresta Run and spend large fortunes in luxury boutiques and spas. The compact centre of St Moritz (Dorf) sits above a frozen lake and is essentially two main streets and a small main square. While it lacks the picturesque architecture of resorts like Kitzbühel, the views of the mountains are impressive. About five minutes from here lies St Moritz Bad, an ancient health spa that's now dominated by the Kempinski hotel but has some smaller, more affordable hotels." |